How to Find a Profitable Niche in Affiliate Marketing


How to find a lucrative niche
How to find a lucrative niche
In the journey of affiliate marketing, choosing a niche is one of the most intimidating phases. However, it’s importance can’t allow us to overlook or rush through it. It helps you to join a strong market of buyers that has a bit less competition.

Whether you are new to affiliate marketing or not, the steps below will help you select a niche in which you can become a winning competitor.


1. Do a comprehensive research.

Do a thorough research online on sites like QuantCast.com to know the most popular niches in the internet world. Look for the ranking of different niches to identify the ones that are doing great.

As you scroll down the ranking list, you will be able to find more niche-directed sites such as travel, wealth, among others. This will help you realize the types of audience targeted by these popular niches as well as more topic ideas.

2. Brainstorm and break down the idea.

You can head over to a crowdsource site like Quora.com, Yahoo Answers, among others that provide questions and answers related to your niche.

Search your broad niche idea and break it into smaller niches from which you can create websites and promote affiliate offers on them.

For instance, you can break down a “travel” niche into a more specific one such as “The greatest beach vacation,” “Favorite travel destinations to visit before you die,” and many more. Make sure you brainstorm for different niches from the main wide one.

In case you feel as if it isn’t working, revisit Qauntcast and other such sites to see what the broader niche entails. Once you have selected a specific niche, go to the next step, which is:

3. Checking it’s monetization on ClickBank

Here, you take your selected niche topic and test its value. The niche needs to have monetization capabilities so that you can drive sales from the traffic you have. Otherwise, there is no point in diving into affiliate marketing if the niche is ‘hard’ to monetize.

I recommend ClickBank as it’s a great site with huge numbers of users and therefore, it’s likely to have most of the available niches.

To get started, go to the affiliate marketplace from the top menu of the platform. Sort the products by “Gravity” or use the top search bar to search for your niche category and narrow down the search.

You will get product results that you could sell for your specific niche. Observe and investigate whether there is availability of products that are easy to sell in your niche.

In case you are not getting any good results, just repeat the procedure until you find natural products that will be a bit easy to sell.

4. Check the CPC for keywords in your niche

This is another essential step to take when finding the best affiliate niche. Double-check the promotions of that niche’s keywords on sites like AdWords. This will help you realize the level of competition in the niche you selected.

Try to search related keywords in your niche from which you can write content and drive traffic and sales.
Base the search on certain categories, enter your search terms and hit the “Get ideas” button. You will get the average monthly searches, competition as well as suggested bids.

The monthly searches will help you know the amount of traffic gotten by these keywords. The competition will let you understand how hard it will be to rank for them. Then, sort the search by suggested bids to see the niches with many marketers willing to pay good amounts for each click.

If someone is ready and willing to pay huge cash for a single click, it means that there are high-value affiliate products to promote for these niches. It shows that there is high ability of these niches to produce significant results even in one click.

You can go back to ClickBank and search again to try to narrow your search further. This way, you will have found yourself a lucrative niche.

5. Look for affiliate opportunities for the selected niche

After finding a profitable niche, you need to search for affiliate product opportunities so that you can be sure to make money from that niche.

Find affiliate programs related to your niche and join them; most of them are free. Some examples of the best affiliate programs for consumer goods may include Amazon and ClickBank.

Choose the best products that will fit to promote on your website.